#SheGoesDigital

Kuza's Impact

Kuza Biashara in partnership with ITC (International Trade Centre), SITA (Supporting India Trade & Investment for Africa) & supported by DFID designed the program #SheGoesDigital to train young female university graduates from marginalized backgrounds in Kenya on high demand skills such as Social Media & Digital Marketing Skills. In addition, Kuza would secure industrial placement for the trained graduates.

Leveraging Kuza’s Digital Micro Learning Platform, the program was designed & implemented on the principles of blended & flipped learning. The technical training (Digital Marketing & Social Media) was complemented by live project experience, training in core & social skills. The young women had access to Mentors & Coaches, successfully interacted with Industry Leaders & Experts during the program. Around 80% of the program graduates were successfully placed in internship opportunities, while the rest pursued their entrepreneurial ventures.

The skills and experience they gained not only provided employment and income opportunities, but also unlocked opportunities for the young women to take a lead at contributing to the African economy.

I am excited about the many opportunities that this program has opened up to me. I have an entrepreneurial spirit and this program was very timely. I am actually harnessing the skills into a business that is in the pipeline. The business mentorship and coaching that we received alongside the digital classes, has been very helpful. I am more confident and unstoppable in pursuing my purpose from now henceforth.

Betty Wachera Mwema, #SheGoesDigital Graduate successfully running her own Fashion Blog venture

SDG Goals touched

Impact Stories

September 22, 2017

Mary Atieno

Know more about what changed in Mary Atieno's life, how she successfully turned her passion into business.
September 22, 2017

Elseba Nella Odera

The story of how Elseba could give wings to her dreams and goals on what she expected and what she got in return
September 22, 2017

Serah Njeri Gathira

The journey, the beliefs and the choices that Serah could discover with Kuza and the Program she participated in
August 3, 2017

Olivia Mwende

A truly inspirational story on how Olivia Mwende turned around her business after #SheGoesDigital program